I’m grief-stricken. For me, it’s like hearing that someone I know has died. H/T Harley for the sad story:
Brazil’s smoking ban entered into force this Wednesday (3), nearly three years after being passed.
Smoking is now prohibited in all enclosed areas open to the public, across the whole country. This even includes smoking areas partially enclosed by walls, roofs or tarpaulin.
There are also new restrictions on cigarette advertising. Tobacco products are allowed to be displayed, but advertising in shops and bars is now banned.
Health warnings will now occupy the entire back of the cigarette pack, as well as one of the sides.
Premises which are found to be in breach of the legislation may face a fine of anything from US $777 (R$2000) to US $583,000 (R$1.5 million), as well as potentially having their license revoked.
Individual smokers will not face any penalty.
I used to live in Brazil. Or at least my parents did for some 15+ years, and I spent a lot of time there. So Brazil is like an old friend that I haven’t seen for many years, and now I learn that she’s been fighting cancer for the past couple of years, and succumbed today. It’s a cancer that seems to be devouring the whole world, little by little.
Specialists see the new law as progress.
“These changes deconstruct the association made in the advertising between smoking and freedom, which especially targeted adolescents,” says Danielle Barata, from the Centre of Studies on Tobacco and Health, at the Fundação Oswaldo Cruz (Fiocruz). “By changing the law, you change the paradigm.”
I think that for me the association between smoking and freedom has only grown stronger with the UK smoking ban. Smoking bans are a direct assault on freedom, by people who hate freedom. Changing the law changes nothing.
And Danielle Barata is aptly named.
In Portuguese – the language that is spoken in Brazil -, a ‘barata’ is a cockroach.
Anyway, here’s Earl Slick: